Chris Kolenda: Is investing in your culture worth it?

Is investing in your culture worth it?

Should you invest in that off-site or training program that promises to strengthen your culture? 

I admit that I am a bit biased because I’m a believer. I support my clients in these ways, and I even have a trademarked program called Building an Inspiring Culture®

To give you a concise report, I asked my chatbot to outline the business case for Building an Inspiring Culture®.

Taken together, these studies suggest that investing in your culture can have a huge payoff, provided you invest in quality. 

The Wall Street Journal reports that culture drives employee retention, more so than pay and benefits. In a 2024 study, over seventy-five percent of job stayers reported satisfaction with their company’s culture, while less than twenty-two percent of leavers reported the same. 

Can’t afford to invest in your culture? These data points suggest that you can’t afford not to.

Are you ready to invest in your culture? 

Stay away from the goofy catch-me-while-I-fall-backwards gimmicks and one-off “morale-building” picnics.

Your best option is to invest in programs that provide you and your employees with simple processes that you can teach, evaluate, and improve.

Most leaders use unconscious processes that work to varying degrees. Because you cannot teach, evaluate, or improve an unconscious process, leaders get frustrated that employees are not picking up what’s intuitive to the leader. Employees get frustrated that the leader expects them to be mind readers and is not giving them the tools to be successful. 

What would be the impact if you had simple, practical tools to build your leaders and culture? 

The best places to find them are in my trademarked programs Becoming a WHY Leader® and Building an Inspiring Culture®

Becoming a WHY Leader® is a video-based program that moves you from being a “Hands-On” to an “Eyes-on, Hands-Off” leader, which is necessary if you want to lead multi-unit organizations and inspire people to contribute their best to your team’s success. 

Do you want to create a culture where people voluntarily meet your standards and expectations? Building an Inspiring Culture® is a video-based program that outlines the process for doing so. 

You can engage in these self-directed programs at your own pace and order. Do you want to improve your self-awareness or strengthen buy-in? Go directly to the module you want, watch a short video, and apply the process visual to get results immediately.

Each program retails for $997 or $1450 for both. 

I am offering lifetime access to you for $297 each or $397 for both until May 15th.

You can enroll in one or both of them using these links:

Becoming a WHY Leader®: https://sla.circle.so/checkout/becoming-a-why-leader

Building an Inspiring Culture®: https://sla.circle.so/checkout/building-an-inspiring-culture

Bundle It! Get both programs for just $397: https://sla.circle.so/checkout/why-leader-and-inspiring-culture

Do you want to license these programs for your organization? Send me an email, and we’ll set up a time to discuss.

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